Razors and Blades: New Models for Durables
1903
280
380 1 2004
22
Kenmore LG
2
Swiffer
25% Swiffer
Rubbermaid 20% Home Depot
Ridgid Ryobi Techtronic Black & Decker DeWalt lines
PAGE 14
40
42% 68%
1000
70
PAGE 15
2004
38% 2005 23% 30%
19%
Ritz Camera Centers Ritz/Wolf
Dakota 11 Ritz/
Wolf 3
,
EasyShare
2001 EasyShare Ofoto) EasyShare
200 2800
iPod
iTunes
2003 4 iTunes
iTunes 100 iTunes
1400 6 99
65 iPod iTunes 30
GMAC
OnStar 1997 OnStar 400
OnStar OnStar
* * *
•
•
PAGE 16
•
•
•
Rolf Bixner
John Bogert
Joe Manget
Joseph Wan
Rolf Bixner John Bogert Joe Manget
Joseph Wan BCG
PAGE 17
