当代物流学
西南交通大学交通运输学院
李国旗
E-mail guoqi_li@
Tel:13550037545
Lesson one logistics and the supply chain
Key words
Channel intermediaries
Cost trade-offs
Economic utility
FIFO
FOB origin
FOB destination
Pricing systems
Form utility
Freight absorption
Landed costs
LIFO
Marketing channel
Phantom freight
Place utility
Reverse logistics
Supply chain
Stock-keeping units
Stockouts
Systems approach
Time cost approach
Part one : economic impacts of logistics
One : while absolute and relative in logistics costs in relation to GDP vary from country to country, logistics is most definitely an important part in a country’s economy
Two : logistics can also play an important role in a nation’s growth and development, particularly improvements in transportation efficiency
Three: the economic imparts of logistics can affects individual consumers such as you, these imparts can be illustrated through the concept of economic utility which is the value or usefulness of a product in fulfilling customer needs or wants
Part two: logistics : what it is
One : some of the terms used to refer to business logistics have included the following
Business logistics
Distribution
Industrial distribution
Logistics
Logistics management
Materials management
Physical distribution
Supply chain management
Two : the meaning of logistics
Clm : logistics is that point of the supply chain process that plans, implement, and controls the efficient ,effective forward and reverse flow and storage of goods, services, and related information between the point of origin and the point of consumption in order to meet customers’ requirement
Part three: the increased important of logistics
One : a reduction in economic regulation
Two: recognition by prominent now-logistics
Three: technological advances
Four: the growing power of retailers
Five : globalization of trade
Part four : the system and total cost approach to logistics
One : the system approach indication that a company is objectives can be realized by recognizing the mutual interdependence of the major functional areas of the firm, such as marketing, production, finance, and logistics
One implication of the systems approach is that the goals and objectives of the major functional areas should be compatible with the company’s goals and objectives.
This means that one logistics system does not fit all companies since goals and objectives vary from one firm to another
A select implication is that decisions made by one functional area should consider the potential implication upon other functional areas.
Part five : logistics relationship within the firm
Finance :
The logistics development regularly interfaces with the finance area, in part because logistical decisions are only as good as the quality of cost data with which they are working.
Marketing
Contemporary marketing places heavy emphasis on customer satisfaction, and logistics strategies can facilitate customer satisfaction through reducing the cost of products, which can translate into lower prices as well as bringing a broader variety of choices closer to where the customer wishes to buy or use the products
Logistics strategies offer a unique way for a company to differentiate itself among conpetiters, and logistics now offers an important route for many firms to create marketing supervionty
4p: place decision
price decision
product decision
promotion decision
Production
Perhaps the most common interface between production and logistics involves the length of production runs
Increasing utilization of the postponement concept also influence the interface between production and logistics
Marketing channels
Marketing channel can be views as sets of interdependent organization involved in the process of making a product or service available for use or consumption
The most significant contribution that the logistics channel makes to the overall channel process is the sorting function, this function involves rearranging the assortment of products as they flow through the channels through the customer, taking large blocks of single products and rearranging them into quantities, assortments, and varieties that consumer prefer.
The sorting function has four steps, and these are important to understanding the concept of goods flowing through the logistics channel.
Sorting out is sorting a heterogeneous supply of products into stocks that are homogeneous
Accumulating is bringing together similar stocks from different sources
Allocating is breaking a homogeneous supply into smaller lots
Asserting is building up assortments of goods for resale, usually to retail customers
Other channels
Negotiation channels
promotion channel
financing channel
Part six activities in the logistical channel
Customer service
Demand forecasting
Inventory management
Materials handling
Order management
Parts and service support
Production scheduling
Procurement
Returned products
Salvage and scrap dispose
Transportation management
Warehousing management
Part seven logistics career
由于与物流重要性的日益提高，它已经取得了真正的职业地位，物流领域中的许多专业组织正致于提高成员的专业知识。这些专业协会建立的宗旨是考虑到目前的工艺水平变化如痴之快，专业人才必须不断接受教育和再教育。
目前开设五六证书课程的学术组织有：
Clm
Clam
Apics
Wevc
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参考文献：当代物流学（英文版）
现代物流学（中译版）
