Thomas Michael Hogg 11th October 2010
The 4 P’s of Sports
Marketing Sports Marketing Event
- Tec de Monterrey
Thomas Michael Hogg
The 4P’s
11th October 2010
Thomas Michael Hogg
The 4P’s
Profit.
Performanc
e.
Passion.
Purpose.
11th October 2010
Thomas Michael Hogg
Profit.
Sales.
adidas World Football
Market Leader. Key
competitor Nike.
Profitable
Growth.
11th October 2010
Thomas Michael Hogg
Performance. Marketing / Product / Endorsement /
Communication / PR.
11th October 2010
Thomas Michael Hogg
Passion. It’s more than just a brand or product.
11th October 2010
Thomas Michael Hogg
Purpose.
“You are what you worry
about.”
11th October 2010
Thanks.
Any question is
welcome.
Thomas Michael Hogg
@
Thomas Michael Hogg
thommy_c 11th October 2010
mailto:@