뗚26뻭ꆡ뗚10웚ꆡꆡꆡVol126,No1102007쓪ꆡꆡ10퓂ꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡ벼ꆡ쫵ꆡ뺭ꆡ볃TechnologyEconomꆡꆡꆡꆡꆡꆡꆡꆡicsOct1,2007ꆡꆡ컄헂뇠뫅:1002-980X(2007)10-0103-06싃폎벯즢훐탄뛔싃폎잱퓚탨쟳뗄벤믮믺훆퇐뺿ꆪꆪꆪ믹폚뒴탂뗄쫓뷇믆맺좺1,샮ꆡ2,탬뷰랢1(11헣붭듳톧맜샭톧풺,몼훝310058;21짏몣짧믡뿆톧풺쫀뷧뺭볃퇐뺿쯹,짏몣200020)ꆡꆡ햪튪:퓚볲튪뷩짜싃폎벯즢훐탄벰싃폎잱퓚탨쟳믹뒡짏,믹폚뒴탂뗄쫓뷇,쾵춳럖컶쇋싃폎벯즢훐탄뛔싃폎잱퓚탨쟳뗄벤믮믺훆,횸돶싃폎벯즢훐탄뛔잱퓚탨쟳뗄펰쿬폫벤믮뗄믺훆쫇춨맽뛠훖믺훆,뷨훺폚뒴탂탔싃폎럾컱틔벰컄뮯ꆢ샭쓮ꆢ쪱짐뗈ퟷ폃폚잱퓚싃폎쿻럑탨쟳뗄늻춬닣쏦,듓뛸벤믮싃폎잱퓚탨쟳ꆣ맘볼듊:싃폎벯즢훐탄;잱퓚탨쟳;뒴탂훐춼럖샠뫅:F592ꆡꆡ컄쿗뇪횾싫:Aꆡꆡ쯦ퟅ컒맺뺭볃돇헲뮯ꆢ릤튵뮯늽랥볓뿬,뻓쏱쿻럑쮮욽뷸튻늽쳡룟,ퟷ캪쿖듺뮯훆뛈닺컯ꆪꆪꆪꆰ랴틬뮯ꆱ뗄싃폎튵랽탋캴났,뻓쏱뛔싃폎쿻럑탨쟳믡훰늽퓶볓늢쫍럅ꆣ뛸춣쇴퓚잱퓚탨쟳닣쏦뗄탨쟳늢늻쓜뇭쿖캪쿖쪵탨쟳뫍폐킧탨쟳,벤믮싃폎잱퓚탨쟳쫇싃폎튵랢햹뗄훘튪쏼쳢ꆣ벤믮싃폎잱퓚탨쟳샫늻뾪뒴탂ꆣ1998쓪짏몣붨솢쇋좫맺뗚튻볒싃폎벯즢훐탄,뇪횾ퟅ튻훖탂탍싃폎튵튵첬퓚컒맺펦퓋뛸짺ꆣ퓚웤돉릦퓋ퟷ뗄쪾랶킧펦쿂,좫맺폈웤쫇ꆰ뎤죽뷇ꆱ튻킩뗘쟸쿠볌붨솢쇋ퟔ벺뗄싃폎벯즢훐탄,쪹싃폎벯즢훐탄돉캪맦랶즢뿍싃폎쫐뎡뫍듙뷸ퟔ훺폎쿻럑쫐뎡엠폽뗄훘튪ퟛ뫏탔욽첨ꆣ싃폎벯즢훐탄헢훖쳘폐뗄짌컱쒣쪽벰웳튵탎쪽뾪햹쇋쓄킩뒴탂,죧뫎춨춼1ꆡ싃폎벯즢훐탄:싃폎풴헻뫏욽첨맽헢킩뒴탂벤믮잱퓚싃폎탨쟳쫇놾컄퇐뺿뗄훘뗣ꆣ쏅ꆢ엤쳗늿쏅ퟩ돉뗄싃폎풴헻뫏쾵춳ꆣ퓚룃쾵춳훐,싃폎벯즢훐탄볈쫇튻룶틔웳튵1ꆡ쿠맘퇐뺿믘맋믲쫂튵떥캻뗈탎쪽듦퓚뗄ퟩ횯쪵쳥,튲쫇튻룶폫룷랽랢짺ퟷ폃늢웰111ꆡ폐맘싃폎벯즢훐탄뗄퇐뺿믘맋킭뗷ퟷ폃뗄튻훖믺훆,튻룶풴헻뫏쾵춳,킭뗷늢틽싃폎벯즢훐탄퓚훐맺쫇탂짺쫂컯,폐맘훐컄컄떼쿠맘싃폎웳튵ꆣ쿗뷶볻톦펨ꆢ믆맺좺뗈죋뗄퇐뺿[1-2]ꆣ믆맺좺뗈뷡믆맺좺뗈룹뻝싃폎벯즢훐탄탔훊벰웤룷훖릦쓜뫏싃폎벯즢훐탄쪵볹,횸돶싃폎벯즢훐탄볈쫇튻룶뇭쿖뗄쓚퓚믺샭,뷡뫏컒맺ퟮ뷼벸쓪돉솢뗄싃폎벯틔웳튵믲쫂튵떥캻뗈탎쪽듦퓚뗄ꆢ뻟폐릫릲닺욷탔즢훐탄뗄퓋ퟷ쪵볹,냑싃폎벯즢훐탄릦쓜럖캪솽룶훊ꆢ캪폎뿍(훷튪쫇즢뿍)쳡릩싃폎럾컱닺욷뗄ퟩ횯닣듎ꆣ튻룶닣듎쫇횱뷓릦쓜,횸싃폎벯즢훐탄ퟷ캪쪵쳥,춬쪱폖쫇헻뫏싃폎풴훘튪랽쪽뫍춾뺶,튲뿉쫐뎡뮯퓋ퟷ훷쳥뇭쿖돶뗄릦쓜ꆣ쇭튻룶닣듎쫇볤뷓틔쫓ퟷ튻룶싃폎풴헻뫏쾵춳믲풴헻뫏욽첨ꆣ릦쓜믲췢늿탔릦쓜,횸싃폎벯즢훐탄ퟷ캪튻룶돇쫐(죧춼1쯹쪾)ꆣ뗄맣틥릫릲닺욷,뷨훺평쫐뎡뮯쟽뚯뗄횱뷓릦쓜뗄싃폎벯즢훐탄쫇튻룶평폎뿍ꆢ뺰쟸뺰뗣ꆢ킭뗷늿쪵쿖,뺭맽솬탸탔뗄ꆢ헻쳥탔뗄믽샛뛸쪵쿖뗄릦쓜ꆣ쫕룥죕웚:2007ꆪ05ꆪ09ퟷ헟볲뷩:믆맺좺(1972ꆪ),쓐,뫓쓏쳆뫓죋,헣붭듳톧맜샭톧풺늩쪿짺,훷튪퇐뺿랽쿲:햽싔맜샭뫍싃폎맜샭ꆣ103' 1994-2009 China Academic Journal Electronic Publishing House. All rights reserved.
벼쫵뺭볃ꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡ뗚26뻭ꆡ뗚10웚횱뷓릦쓜냼삨붻춨릦쓜ꆢ폎뿍벯즢럾컱릦쓜ꆢ싃폎훐맻[5-7],럖컶싃폎잱퓚탨쟳뗄죽닣듎뷡릹ꆢ뻶뚨틲쯘뷩럾컱릦쓜ꆢ싃폎ퟛ뫏럾컱릦쓜뗈ꆣ듓뚯첬랢햹뷇틔벰잱퓚탨쟳뗄쳘헷ꋙꆣ싃폎잱퓚탨쟳냼삨죧쿂죽뛈뾴,싃폎벯즢훐탄룕돉솢쪱,믲헟퓚웤랢햹뗄돵웚룶닣듎,죧춼4쯹쪾ꆣ뷗뛎,웤횱뷓릦쓜훷튪쳥쿖퓚붻춨짏,쯦ퟅ싃폎벯즢훐탄뗄튵컱췘햹뫍맦쒣삩듳ꆢ붻춨욿뺱컊쳢뗄뷢뻶,싃폎벯즢훐탄뗄릦쓜믡훰늽쿲ퟛ뫏싃폎럾컱랽쿲퇓짬,뛸릦쓜뗄췪짆쳡짽퓲튪쟳훐탄맦쒣삩듳,쿲벯췅뮯ꆢ뛠풪뮯랽쿲랢햹ꆣ춼2ꆡ싃폎벯즢훐탄릦쓜벰튵컱랢햹쟷쫆춼4ꆡ싃폎잱퓚탨쟳닣듎벰뻶뚨틲쯘싃폎벯즢훐탄췢늿탔릦쓜훷튪냼삨돇쫐탎쿳뗄싃폎잱퓚탨쟳죽닣듎럖뇰캪:컞틢쪶뗄뿍맛탨뒰뿚릦쓜;럖쇷붻춨톹솦,뷚풼풴ꆢ폅뮯싃폎튵닺쟳닣ꆢ쏈톿ힴ첬닣ꆢ듽뇭듯닣ꆣ펰쿬룷룶닣듎뗄뻶뚨튵뷡릹틲쯘믲헟훷떼웤쿔탔뮯뗄틲쯘럖뇰쫇:퓚잱퓚탨쟳,듙뷸싃폎튵붡뾵랢햹;듲웆탐헾쟸뮮쿞훆,듙뷸쟸폲싃폎뫏ퟷ벰헻뫏뗈뗈[1]ꆣ뗄웰쪼ힴ첬,뿍맛탨쟳닣쫜쿻럑헟룶쳥쳘헷펰쿬,캪112ꆡ폐맘잱퓚탨쟳퇐뺿뗄믘맋쿻럑헟룶쳥탄샭쳘뗣벰ힴ첬뻶뚨뫍횧엤,쿻럑헟룶뷼쓪살탐캪뺭볃톧탋웰,쳘뇰쫇쯦ퟅ뛔쿻럑헟쳥폖쫜쯹뒦짧믡ꆢ뺭볃뮷뺳펰쿬,ퟜ쳥짏룃닣뻶뚨벰탐캪퇐뺿뗄짮죫,잱퓚탨쟳훰늽틽웰톧뷧뫍웳튵뗄펰쿬틲쯘ퟷ폃믺샭뢴퓓;퓚쏈톿닣,훷튪펰쿬틲쯘캪맘힢ꆣ랶쿾웁ꆢ싞폀첩뛔틾탔탨튪벰틾탔펪쿺뗄퇐펰쿬쿻럑헟죏횪뫍톧쾰맽돌뗄폐맘틲쯘,뻶뚨룃닣뺿[3-4],풬쫋쾣ꆢ췵쓾ꆢ룇뫬늨뗈뛔잱퓚탨쟳뷡릹닣듎잱퓚탨쟳쿲쿔뮯싵뷸뗄훷튪쫇쿻럑헟뚯믺폫죏듎벰뻶뚨틲쯘뗄퇐뺿듓튻룶닠쏦뷒쪾쇋잱퓚탨튪뗄횪,퓚듽뇭듯닣,탨쟳쪵쿖뗄췢늿횱뷓쳵볾뻶뚨잱퓚믹놾쓚몭벰맦싉[5-7]ꆣ떫잱퓚탨쟳짦벰떽뺭볃톧ꆢ탨쟳쫇럱쿔뮯ꆣ탄샭톧ꆢ짧믡톧뗈뛠룶톧뿆쇬폲,쿠뛔돩쿳,늻틗쪵싃폎잱퓚탨쟳쫇튻냣잱퓚탨쟳퓚싃폎튵뗄뻟쳥횤,ퟜ쳥짏룃샠퇐뺿뮹뒦퓚웰늽뷗뛎ꆣ퓚듋볲튪뷩뮯,춬튻냣잱퓚탨쟳튻퇹,뻟폐듳솿탔ꆢ뿉풤볻탔뫍짜폫놾컄훷쳢폐맘뗄쓚죝ꆣ뎬잰탔ꆢ틾뇎탔ꆢ뢴퓓탔ꆢ뿉벤랢탔틔벰킧틦훍뫳탔ꆡꆡ잱퓚탨쟳쫇퓚늻듦퓚믵뇒쫕죫쿞훆잰쳡쿂폃뮧뗈쳘뗣ꆣ쳘뇰퓚훐맺컄뮯놳뺰쿂,싃폎돽쇋튻냣뗄믲맋뿍캴쓜뇭듯뗄믲ꆰ잱럼ꆱ쿂살뗄탨쟳ꆣ쯼맣랺듦택쿐릦쓜췢,뮹놻뢳폨쇋룼뛠ꆢ룼짮뗄컄뮯틢틥ꆢ뷌퓚폚짧믡뺭볃룷룶쇬폲,퓚럾컱탐튵뇭쿖뗃폈캪쏷폽틢틥뗈ꆣ쯦ퟅ컒맺뺭볃랢햹쮮욽뷸튻늽쳡룟,퓚쿔ꆣ췵폮럖컶쇋잱퓚탨쟳쿲쿔탔탨쟳뗄뮻맽돇헲뮯ꆢ릤튵뮯쯙뛈볓뿬놳뺰쿂,컒맺뻓쏱탨쟳벰싃돌[6]ꆣ죧춼3쯹쪾ꆣ폎잱퓚탨쟳믡뷸튻늽훰쓪쳡룟ꆣ2ꆡ뒴탂쫓뷇쿂싃폎벯즢훐탄뛔싃폎잱퓚탨쟳뗄벤믮믺훆ꆡꆡ틔뒴탂뗄쫓뷇살뾴,싃폎벯즢훐탄뗄뒴탂뇭쿖캪솽샠,튻샠뒴탂쫇쿠뛔폚뒫춳싃탐짧짌컱쒣쪽뗄탂짌컱욽첨뗄붨솢;쇭튻샠쫇믹폚탂짌컱욽첨짏뾪춼3ꆡ잱퓚탨쟳뗄뮯맽돌햹뗄퓶솿쪽튵컱뒴탂ꆣ쿠뛔폚뒫춳싃탐짧,싃폎벯놾컄뷨본쟩놨탅쾢쇬폲뛔잱퓚탨쟳뗄퇐뺿돉즢훐탄틔튻훖탂탍짌컱쒣쪽돉솢뫍퓋ퟷ,쫇춻웆쪽힢:ꋙ놾컄죏캪쟩놨탅쾢튵뗄잱퓚탨쟳쳘헷뻟폐튻냣탔잱퓚탨쟳뗄쳘헷ꆣ뛸싃폎잱퓚탨쟳쫇튻냣잱퓚탨쟳퓚싃폎튵뗄뻟쳥뮯ꆣ틲뛸퓚듋뿉틔뷨본쟩놨탅쾢튵뗄잱퓚탨쟳퇐뺿돉맻ꆣ104' 1994-2009 China Academic Journal Electronic Publishing House. All rights reserved.
ꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡ싃폎벯즢훐탄뛔싃폎잱퓚탨쟳뗄벤믮믺훆퇐뺿(DisruptiveInnovation)뒴탂믲벱뻧쪽뒴탂(Dra2즢늼폚돇쫐죋쇷쏜벯쟸,늢틔뿕볤럖뷢랽쪽짨솢럖maticInnovation)ꆣ싃폎벯즢훐탄믹폚탂짌컱쒣쪽훐탄ꆣ웤쳘즫뗄붨훾짨쪩ꆢ춳튻뗄뇪쪶ꆢ룟떵쫦쫊뗄욽첨짏뗄뒴탂,퓲쫇퓶솿쪽뒴탂(IncrementalInno2뫀뮪듳뿍뎵뎵뛓뗈폐탎짨쪩믡돖탸랢돶탅뫅,뷓뷼vation)ꆣ쿠뛔폚퓶솿쪽뒴탂,벱뻧쪽뒴탂쫇뒴탂뗄쫜훚,듌벤잱퓚쿻럑헟,듙뷸웤탨쟳듓웰쪼ힴ첬쿲죏돌뛈ꆰ솿ꆱ뗄벱뻧뇤뮯ꆣ뛸춻웆쪽뒴탂,쿠뛔폚퓶솿횪ힴ첬,듓뿍맛닣듎쿲뇭듯닣듎뮯ꆣ쪽뒴탂,쫇듓훊뗄뷇뛈살싛쫶뗄,뇭쏷뒴탂뷡맻뻟폐3)싃폎벯즢훐탄뗄늼뻖뫍퓋펪쒣쪽쓜붵뗍횪뻵춻웆탔ꆢ뗟뢲탔ꆣ헢뛾헟쿠뮥엤뫏,좱튻늻뿉,쎻폐럧쿕,폐샻폚싃폎잱퓚탨쟳쿔뮯ꆣ평폚싃폎붻틗뗄벱뻧쪽뒴탂,쎻폐탂짌컱욽첨뗄뒴붨,퓶솿쪽뒴탂뻍늻좷뚨탔,쿻럑헟쾣췻쓜퓚붻틗뗄맽돌훐뛔뿉쓜랢컞램뾪햹;샫뾪퓶솿쪽뒴탂,탂뗄짌컱욽첨좱짙짺믺짺뗄럧쿕볓틔맜샭ꆣ뛸횪뻵럧쿕퓲쫇튻룶뎣놻폃살폫믮솦,튲쓑틔돖뻃ꆣ솽훖뒴탂뷡뫏퓚튻웰,릹돉쇋뷢쫍훜퓢뮷뺳뗄럧쿕뇤솿ꆣ퓚퇅룷뇈뫍뾨웕삼뗄퇐싃폎벯즢훐탄뒴탂뗄좫늿쓚죝,쪹뗃싃폎벯즢훐탄뺿훐쳡돶,횪뻵럧쿕짦벰릦쓜탔럧쿕ꆢ쪵쳥탔럧쿕ꆢ퓚틔싃탐짧컞램믲헟늻뇣볦맋떽뗄즢뿍캪훷튪럾컱탄샭탔럧쿕ꆢ짧믡탔럧쿕ꆢ쪱볤탔럧쿕뗈5룶쳘뚨뗄뛔쿳뗄믹뒡짏,럾컱랶캧듳듳삩듳,짵훁퇓짬떽싃탐럧쿕탎쪽ꆣ싃폎헟뛔싃폎닺욷뗄횪뻵럧쿕믹놾짏뿉짧뗄뒫춳뺭펪랶캧ꆣ틲뛸싃폎벯즢훐탄늻뷶뿉틔뾪틔놻몭룇폚틔짏룷샠럧쿕훐[9]ꆣ붹퇥냑싃폎헟룐횪햹싃탐짧헢훖뒫춳짌컱쒣쪽쿂뗄튵컱,뛸쟒뮹뿉틔럧쿕뻟쳥럖캪쒿뗄뗘톡퓱럧쿕뫍싃탐짧닺욷톡퓱럧뾪햹룷훖싃탐짧쎻램뾪햹뗄튵컱ꆣ싃폎벯즢훐탄쯹쿕솽룶듳샠,웤훐쒿뗄뗘톡퓱럧쿕냼몬쒿뗄뗘볛폐퓌몬뗄뒴탂듳듳듙뷸쇋싃폎잱퓚탨쟳뗄쿔탔뮯,쪹쯹횵럧쿕ꆢ짭쳥럧쿕ꆢ탄샭럧쿕ꆢ쒿뗄뗘럧쿕ꆢ쒿뗄뗘잱퓚탨쟳뗃떽폐킧쫍럅ꆣ붻춨럧쿕뗈;뛸싃탐짧닺욷톡퓱럧쿕냼몬싃탐짧닺211ꆡ듓뻉짌컱욽첨떽탂탍짌컱욽첨뗄벱뻧쪽믲춻욷볛횵럧쿕ꆢ탄샭럧쿕ꆢ짭쳥럧쿕뗈[9]ꆣ웆쪽뒴탂뛔싃폎잱퓚탨쟳뗄벤믮뇭쿖벰믺샭싃폎벯즢훐탄쿠뛔폚뒫춳뗄싃탐짧뺭펪랽쪽,듓싃탐짧떽싃폎벯즢훐탄뗄헢훖뒴탂췢퓚뇭쿖룼쓜쳥쿖돶튵뮯폅쫆,뇈죧폅훊쿟슷룼뛠,룟훊솿캪뿉틔쳡릩룸쿻럑헟좻늻춬폚뒫춳짌튵쒣쪽쿂쳡즢뿍럾컱쮮욽;만뚨뗄뺭펪뎡쯹뗄ꆰퟸ짌ꆱ뺭펪랽릩뗄닺욷믲럾컱:훷튪헫뛔즢뿍쫐뎡ꆢ횱뷓벯싃폎컼쪽;폐킧뗄탻뒫펪쿺뗈쓜폐킧붵뗍짏쫶룷훖싃폎헟틽컯(폎)ꆢ싃폎붻춨(탐)ꆢ떼폎럾컱(폎)ꆢ닍틻(돔)횪뻵럧쿕ꆣ뗈싃폎뛠튪쯘캪튻쳥뗄럾컱뎹뗗룄뇤쇋뒫춳싃탐짧4)싃폎벯즢훐탄뗄늼뻖뫍퓋펪쒣쪽쓜붵뗍룐횪캪훷뗄싃폎쒣쪽ꆣ뛔쿻럑헟뛸퇔,뒴탂탔뗄럾컱훷뻠샫(훷맛뻠샫),듲쿻잱퓚폎뿍틲훷맛뻠샫욫닮듸튪뇭쿖캪붻틗랽쪽뇤룯ꆢ맋뿍볛횵퓶볓ꆢ맋뿍돉놾붵살뗄맋싇,듙뷸쇋싃폎잱퓚싃폎탨쟳쿲쿔탔뮯ꆣ뗍,틔벰잱퓚싃폎쿻럑탨쟳탎돉ꆢ벤믮뗈ꆣ헢훖벱뻧룐횪뻠샫쫇퓚컯쳥뒦폚럇뿉쫓ힴ첬쿂훷쳥쯹ퟶ뗄뻠쪽믲춻웆쪽뒴탂뛔싃폎잱퓚탨쟳뗄벤믮훷튪믺훆샫맀볆ꆣ룐횪뻠샫폖뿉틔샭뷢캪훷맛뻠샫ꆣ룐횪뻠캪:샫폚1948쓪놻늼싗쓏쫗듎쳡돶,뫳뺭췐십즭폚1)뒴탂탔뗄탂탍럾컱쓜횱뷓싺ퟣ늿럖뒫춳짌컱1963쓪폃룐횪뻠샫퇐뺿쿻럑헟릺컯탐캪,퓚쿻럑헟쒣쪽쿂캴쓜싺ퟣ뗄탨쟳ꆣ뫜뛠즢뿍뗄싃폎탨쟳쫇뒦릺컯탐캪퇐뺿ꆢ싃폎쿻럑탐캪퇐뺿훐훰붥쫜떽훘쫓ꆣ폚듽뇭듯닣뗄잱퓚탨쟳,평폚싃탐짧컞램믲헟늻뇣퓚싃폎탐캪랽쏦,폐맘룐횪뻠샫뗄퇐뺿뇭쏷:룐횪뻠볦맋,늻쓜탎돉쿖쪵탨쟳뫍폐킧탨쟳뛸쿻쪧믲볌탸샫쫇펰쿬싃폎탐캪훘튪틲쯘;싃폎맛맢헟뗄룐횪뻠잱럼ꆣ뛸싃폎벯즢훐탄룸헢샠잱퓚탨쟳쳡릩뫏쫊뗄샫뺭뎣룟폚쪵볊뻠샫뗈ꆣ[10]췢늿쳵볾늢쓜쳡릩탂탍뗄싃폎럾컱,헢샠뒦폚듽뇭싃폎벯즢훐탄돽쇋짨솢벯즢훐탄ퟜ늿췢,퓚돇듯닣뗄잱퓚탨쟳뻍믡뗃떽벤믮ꆢ뮯,돉캪쿖쪵탨쟳쫐뗄룷쟸믲룷쿘벶쫐뚼짨폐럖훐탄믲짏뎵뗣ꆣ폎뿍믲폐킧탨쟳ꆣ볈뿉틔뻍뷼듓룷룶럖훐탄릺싲싃폎닺욷,돋ퟸ싃폎2)싃폎벯즢훐탄뗄늼뻖벰퓋펪쓜잿뮯ꆰ듌벤ꆱ킧쿟뎵,튲뿉틔퓚벯즢훐탄ퟜ늿릺싲,떽럖훐탄돋맻,듙뷸쇋싃폎잱퓚탨쟳쿔뮯ꆣ룹뻝Middleton쳡뎵ꆣ싃폎벯즢훐탄폐뗄뿬뷝뇣샻뗄붻춨쾵춳,훷돶뗄싃폎릺싲탐캪ꆰ듌벤-랴펦ꆱ쒣탍,싃폎튵짺닺뚯뷓뷼잱퓚폎뿍,쓜퓚튻뚨돌뛈짏붵뗍폎뿍뗄훷맛뫍쳡릩뗄뺺헹탔닺욷폫랶캧뗈ퟷ캪췢늿듌벤탔쫤룐횪뻠샫,듲쿻잱퓚폎뿍틲훷맛뻠샫욫닮듸살뗄맋죫,냼몬맣룦ꆢ죋풱췆쿺ꆢ릫릲맘쾵뗈퓚쓚뗄릵춨쎽싇,듓뛸듙뷸잱퓚싃폎탨쟳쿲쿔탔뮯ꆣ뷩믡펰쿬듌벤뗄폐킧탔뫍돖탸탔[8]ꆣ싃폎벯즢훐탄5)싃폎벯즢훐탄뗄늼뻖뫍퓋펪쒣쪽쓜붵뗍릺잰105' 1994-2009 China Academic Journal Electronic Publishing House. All rights reserved.
벼쫵뺭볃ꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡ뗚26뻭ꆡ뗚10웚탅쾢쯑톰돉놾벰싃폎럾컱훐뗄붻틗돉놾,듙뷸잱퓚2)싃폎벯즢훐탄횼퓚볓잿맋뿍릵춨,퓶잿맋뿍탨쟳쿔뮯ꆣ릺잰탅쾢쯑톰돉놾틔벰싃폎럾컱훐쿠맘쳥퇩뗄뒴탂탔펪쿺늻뷶폐훺폚잱퓚탨쟳닺짺,뛸쟒붻틗돉놾횱뷓펰쿬싃폎잱퓚탨쟳뗄쿔탔뮯ꆣ싃폎쿻듙쪹싃폎잱퓚탨쟳쿔뮯ꆣ싃폎벯즢훐탄춨맽뾪햹뒴럑헟릺잰탅쾢쯑톰뿉럖캪솽룶맽돌,벴틀뾿볇틤훐탂탔펪쿺,짮죫짧쟸ꆢ톧킣ꆢ웳튵뗈횱뷓쳹뷼잱퓚탨뒢듦뗄쪹폃닺욷뺭퇩뗄쓚늿탅쾢쯑톰맽돌뫍춨맽싃쟳헟틔벰웤쯻뾪햹뗄맋뿍릵춨ꆢ맋뿍쳥퇩뗄룷훖듫폎럾컱짌ꆢ훜캧죋벰쎽쳥뷸탐뗄췢늿탅쾢쯑톰맽돌ꆣ쪩폫냬램,늻뷶뿉틔뒫뗝탅쾢,볓잿릵춨,뛸쟒뿉틔펰쿬쿻럑헟릺잰탅쾢쯑톰뗄훷튪틲쯘쫇놸톡랽낸뗄폐킧뒫능싃폎쿻럑컄뮯,쳡룟좫쏱싃폎쿻럑컄뮯틢뿉톡돌뛈ꆢ쿻럑헟뗄뻭죫틢풸ꆢ쿻럑헟뛔닺욷횪쪶뗄쪶,듓뛸듙뷸잱퓚탨쟳닺짺,듙뷸잱퓚싃폎쿻럑헟죏쇋뷢뫍쿻럑헟릺잰탅쾢쯑톰쯹뢶돶뗄돉놾ꆣ[11]횪뻵탑,폐샻폚싃폎잱퓚탨쟳쿲쿔탔뮯ꆣ싃폎벯즢훐탄쳡릩쇋튻훖폐뇰폚뒫춳싃탐짧냼3)싃폎벯즢훐탄뿉틔쯜퓬돶튻훖폐컼틽솦뗄택볛싃폎뗄ퟔ훺싃폎랽쪽,캪튻룶뗘쟸뗄릫릲닺욷,웤쿐쒣쪽믲쪱짐,웴랢ꆢ틽떼ꆢ쟽뚯잱퓚폎뿍ꆣ춨맽쾵슢뛏탔붵뗍쇋싃폎쿻럑헟뗄뿉톡퓱돌뛈ꆣ쯼쿱룶춳맦뮮,뒴탂펪쿺벰컄뮯뒫능맜샭,싃폎벯즢훐탄뿉ꆰ튵뗄즢뿍싃탐짧ꆱꆢꆰ뺰쟸벯쫐ꆱ,풤쿈쪹폎뿍폫틔펪퓬돶튻훖짧믡죏춬뗄택쿐쪱짐믲짺믮쒣쪽,짵뺰쟸횮볤뷸탐붻뮻믮뚯,춨맽쪵탐쳗욱살붵뗍폎뿍훁돉캪쳘뚨쿻럑좺쳥쳘폐뗄쪱짐뫍뎱쇷ꆣ춨맽룃쒣업뛓릺싲뺰쟸쏅욱뗄붻틗럑폃;벯훐탅쾢살붵뗍폎쪽뗄쪾랶킧펦,웴랢ꆢ틽떼짵훁쟽뚯룼뛠뗄쿻럑헟톡뿍쯑톰뫏틢뗄싃탐짧ꆢ뺰쟸뗄돉놾;쏷싫뇪볛붵뗍폎퓱춨맽싃폎벯즢훐탄돶폎뗄쿻럑쒣쪽ꆣ뿍폫뛔랽쳖볛뮹볛뗄돉놾;쿟뎵퓲붵뗍쇋폎뿍뮨틔짏몣싃폎벯즢훐탄캪샽,짏몣쫐쏱춨맽싃폎퓚뮻돋붻춨짏뗄붻틗럑폃ꆣ벯즢훐탄돶폎틑뺭돉캪튻훖쪱짐,싃폎벯즢훐탄럾212ꆡ탂탍짌컱욽첨짏뗄퓶솿쪽뒴탂뛔싃폎잱퓚탨컱뗄폎뿍쫽솿퓚싃폎ퟜ죋쫽훐쯹햼뇈샽훰쓪쳡룟ꆣ쟳뗄벤믮뇭쿖벰믺샭춬쪱,룃쒣쪽틑뺭삩즢떽뎤죽뷇튻킩훷튪싃폎돇쫐,퓚탂뗄짌컱쒣쪽욽첨짏,싃폎벯즢훐탄뿉틔뾪뇈죧몼훝ꆢ쯕훝ꆢ컂훝뗈ꆣ햹룷훖퓶솿쪽뗄튵컱뒴탂ꆣ뇈죧싃폎벯즢훐탄헻쳥213ꆡ싃폎벯즢훐탄뛔싃폎잱퓚탨쟳벤믮뗄ퟜ쳥탔퓋ퟷ룼튵,쓜즸톡돶룼뻟폐탂틽솦ꆢ룼뻟폐헫뛔탔믺훆뗄쿟슷,죃폎뿍뿉틔쳥믡떽볛폐쯹횵ꆣ틔짏몣싃폎ퟛ뫏짏쫶싃폎벯즢훐탄뛔늿럖싃폎잱퓚탨쟳뗄벯즢훐탄캪샽,룃싃폎벯즢훐탄뾪햹룷훖헫뛔늻춬벤믮믺훆,싃폎벯즢훐탄틔웤늻춬뗄뒴탂샠탍,듓뛠샠탍즢뿍뗄튵컱뒴탂,쳡릩럾컱룼좫쏦,뇈죧ퟔ훺룶뷇뛈틔뛠훖믺훆ퟷ폃폚잱퓚탨쟳뗄늻춬닣듎,듓폎ꆢ좫돌떼폎ꆢ췅뛓싃폎ꆢ짧쟸싃폎ꆢ쳢싃폎ꆢ싃폎뛸뒥벰ꆢ벤믮잱퓚탨쟳ꆣퟜ쳥탔뗄벤믮믺훆뿉틔폃횱춨뎵뗈뛠훖뇣샻ꆢ뷓뷼즢뿍뗄럾컱ꆣ퓚퓋ퟷ랽쏦,춼5쪾틢ꆣ룃싃폎벯즢훐탄펵폐춳튻뇪쪶ꆢ룟떵쫦쫊뗄뫀뮪듳뒴탂탔럾컱닺욷ꆢ붵뗍릺잰탅쾢쯑톰돉놾벰싃뿍뎵뿉틔냑폎뿍낲좫쯍췹쟸폲쓚듳뛠쫽싃폎쒿뗄폎럾컱훐붻틗돉놾ꆢ싺ퟣ뛠훖쳘뚨뚯믺뗈릦쓜뫍뇭뗘;폎뿍뿉춨맽뗧뮰ꆢ췸싧ꆢ맱첨ꆢ폊별뗈뛠훖랽쪽릺쿖쪵볊짏쫇춨맽뒴탂,쳡릩튻훖쪵쪵퓚퓚뗄,쓜죃쿻싲떽뺰뗣쏅욱뫍뎵욱뫏뛸캪튻뗄싃폎욱ꆣ[11]럑헟헦쟐룐쫜떽뗄닺욷믲럾컱,뷨훺폚폐탎닺욷믲믹폚탂탍짌컱욽첨짏뗄퓶솿쪽튵컱뒴탂뛔싃폎럾컱펰쿬쿻럑헟;잿뮯돖탸ꆰ듌벤ꆱ킧맻ꆢ붵뗍횪뻵럧잱퓚탨쟳뗄벤믮믺훆죧쿂:쿕퓲쫇ꆰ죳컯쾸컞짹ꆱ,펰쿬잱퓚쿻럑헟톧쾰맽돌뫍1)싃폎벯즢훐탄뗄뒴탂탔럾컱뿉싺ퟣ뛠훖쳘뚨횪뻵릹퓬맽돌,듙뷸잱퓚탨쟳짺돉늢쿔뮯;쯜퓬돶튻뗄뚯믺,뿉틔횱뷓컼틽뻟폐늻춬싃폎뚯믺뗄잱퓚폎훖폐컼틽솦뗄택쿐쒣쪽믲쪱짐,웴랢ꆢ틽떼ꆢ쟽뚯잱뿍,듙쪹웤잱퓚탨쟳쿔뮯ꆣ룹뻝Beach뫍Ragheb퓚폎뿍ꆣ쿠뛔폚쳡릩폐탎뗄ꆢ폐뒴퓬탔뗄럾컱뛸퇔,쳡돶뗄싃폎택쿐뚯믺쒣탍,싃폎헟뚯믺냼몬컄뮯뗄ꆢ쫇뷨훺튻훖컞탎뗄솦솿:틔컄뮯ꆢ쪱짐ꆢ죏뿉뗄짺믮짭쳥뗄ꆢ쟩룐뗄ꆢ룶죋뗄ꆢ룶죋랢햹뗄ꆢ뗘캻벰짭럝뗈쒣쪽뗈웴랢ꆢ펰쿬싃폎쿻럑헟뗄탄샭ꆢ첬뛈ꆢ뚯믺벰싃폎뚯믺ꆣ싃폎헟돶탐뫜뛠쪱뫲쫜뛠훖뚯믺펰탐캪ꆣ쯹틔싃폎벯즢훐탄뛔잱퓚탨쟳뗄펰쿬폫벤믮쿬[8]ꆣ싃폎벯즢훐탄헻뫏쇋튻룶뗘쟸훷튪싃폎컼틽쫇춨맽뛠훖믺훆,뷨훺폚폐탎뗄닺욷믲럾컱ꆢ컞탎뗄컯,쓜쳡릩늻춬샠탍뗄튵쿟슷ꆣ춬쪱춨맽튵컱뒴샭쓮ꆢ컄뮯ꆢ쪱짐뗈,ퟷ폃폚잱퓚쿻럑탨쟳뗄늻춬닣탂,쓜릻쳡릩헫뛔늻춬샠탍폎뿍뗄싃폎쳗닍,듓뛸쓜쏦,듓뛸벤믮싃폎잱퓚싃폎탨쟳뗄ꆣ싺ퟣ늻춬샠탍뗄싃폎뚯믺ꆣ싃폎벯즢훐탄헢훖듓샭쓮ꆢ컄뮯닣쏦떽폐탎뗄106' 1994-2009 China Academic Journal Electronic Publishing House. All rights reserved.
ꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡ싃폎벯즢훐탄뛔싃폎잱퓚탨쟳뗄벤믮믺훆퇐뺿춼5ꆡ싃폎벯즢훐탄뛔싃폎잱퓚탨쟳뗄벤믮뗄ퟜ쳥탔믺훆닺욷폫럾컱닣쏦,뛠닣듎뷓뷼ꆢ컼틽ꆢ펰쿬잱퓚싃폎뒴탂쳡릩뺭퇩횸떼ꆣ헟뗄믺훆,쪵볊짏샠쯆폚죭쪵솦(SoftPower)폫펲놾컄폐맘싃폎벯즢훐탄뛔싃폎잱퓚탨쟳벤믮믺쪵솦(HardPower)뗄ퟷ폃믺샭[12-13]ꆣ싃폎벯즢훐훆뗄퇐뺿늹돤늢짮뮯쇋믆맺좺맘폚싃폎벯즢훐탄뗄탄뷨훺폚짌컱쒣쪽뒴탂벰뾪햹뗄룷훖튵컱뒴탂,쓜릦쓜벰퓋탐믺훆뗄퇐뺿ꆣ폐킧뗘룄뇤쇋웤펲쪵솦뫍죭쪵솦뗄쓚몭폫뇟뷧ꆣ춨놾컄쯹뷒쪾뗄싃폎벯즢훐탄뛔잱퓚탨쟳벤믮믺맽뛾헟뗄릲춬ퟷ폃,펰쿬잱퓚싃폎헟뗄횪뻵릹퓬맽훆뻟폐튻냣탔,뿉틔췆맣떽웤쯻쳥퇩탔펪쿺쇬폲ꆣ돌뫍톧쾰릹퓬맽돌,듓뛸뷓뷼ꆢ컼틽ꆢ펰쿬잱퓚싃폎헟,듙뷸싃폎잱퓚탨쟳쿲쿖쪵탨쟳뮯ꆣ닎뾼컄쿗[1]믆맺좺.싃폎벯즢훐탄릦쓜벰퓋탐믺훆퇐뺿[J].맰쇖싃폎뿆톧킣톧놨,2007(1):16-22.[2]톦펨.싛짏몣싃폎벯즢훐탄뗄탎돉폫랢햹[J].싃폎뿆톧,2004(6):39-42.[3]랶쿾웁.믹폚틾탔탨튪뗄쿻럑쟣쿲벰웤펪쿺웴쪾[J].짌튵퇐뺿,2003(16):5-8.춼6ꆡ싃폎벯즢훐탄뛔싃폎잱퓚탨쟳뗄[4]싞폀첩.틾탔펪쿺뗄탎돉폫펦폃퇐뺿[J].훐퇫닆뺭듳톧톧벤믮뗄튻냣탔믺훆놨,2004(12):47-50.[5]풬쫋쾣.잱퓚뺭볃탅쾢탨쟳벰웤벤믮[J].쟩놨샭싛폫쪵볹,2002(5):ꆡ뷡폯[6]췵쓾.믹폚뿍뮧맘쾵맜샭뗄잱퓚탅쾢탨쟳쿔뮯[J].쟩놨퓓놾컄믹폚뒴탂쫓뷇쳖싛뗄싃폎벯즢훐탄뛔싃폎횾,2005(7):100-104.[7]룇뫬늨.잱퓚쟩놨폃뮧벫웤뮯컊쳢퇐뺿[J].쟩놨톧놨,잱퓚탨쟳벤믮뗄믺훆,냼몬쇋솽훖뒴탂뛔싃폎잱퓚2001,20(4):421-426.탨쟳뗄벤믮믺훆:튻훖뒴탂쫇싃폎벯즢훐탄ퟷ캪튻[8]쮹컖늼슳뿋.싃폎쿻럑헟탐캪톧[M].놱뺩:뗧ퟓ릤튵돶냦훖짌컱쒣쪽쿠뛔폚뒫춳뗄틔싃탐짧캪훷뗄짌컱쒣쪽짧,2004.쯹뇭쿖돶살뗄짌컱쒣쪽뒴탂;쇭튻훖뒴탂쫇싃폎벯[9]붹퇥.믹폚싃폎헟욫뫃뫍횪뻵럧쿕뗄싃폎헟뻶닟쒣탍럖컶[J].싃폎톧뾯,2006(5):42-47.즢훐탄ퟷ캪튻룶ퟩ횯쯹펦룃뾪햹뗄룷훖튵컱뒴탂ꆣ[10]욥퓞쒷,뗈.싃폎쿻럑헟탐캪퇐뺿[M].듳솬:뚫놱닆뺭듳헢솽훖뒴탂쿠뢨쿠돉톧돶냦짧,2005.,쿠뮥늹돤ꆣ쯤좻놾컄훐뗄싃폎벯즢훐탄쒳훖돌뛈짏쫇튻훖샭쿫ힴ첬쿂뗄싃폎벯[11]톦잿,뗈.펰쿬쿻럑헟릺잰탅쾢쯑톰틲쯘뗄훷돉럖럖컶[J].듳솬몣쫂듳톧톧놨:짧믡뿆톧냦,2003(6):45-48.즢훐탄,떫쯹쳡벰떽뗄룷훖튵컱뒴탂뚼폐쪵볊낸샽,[12]샽죧짏몣싃폎벯즢훐탄뻍췆돶쇋짏쫶룷훖뒴탂탔럾[J].PoliticalScienceQuarterly,Summer1990.컱ꆣ틲뛸룷훖뒴탂쫇쿖폐싃폎벯즢훐탄뒴탂튵컱뗄[13]:WhytheWorldOnlySuperpowerCan’tGoItAlong[M].Oxfordퟜ뷡,뿉틔캪웤쯻뗘쟸싃폎벯즢훐탄뾪햹샠쯆튵컱UniversityPress,' 1994-2009 China Academic Journal Electronic Publishing House. All rights reserved.
벼쫵뺭볃ꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡꆡ뗚26뻭ꆡ뗚10웚ResearchontheMechanismofLatentTourismDemandbyTourist2TransportCenter:APerspectivefromInnovationHUANGGuo2qun1,LIPei2lin2,XUJin21fa(,ZhejiangUniversity,Hangzhou310058,China;,SASS,Shanghai200020,China)Abstract:,theinnovationincludestwotypes,onetypeisdramaticinnovationwhichmeansTTCasnewbusinessmodelrepresentsatypeofinnovationfromtravelagency,:Tourist2TransportCenter(TTC);businessmodel;latentdemand;innovation(짏뷓뗚67튳)쿭췸싧살벰쪱랢늼ퟔ벺뗄탅쾢,듓뛸쪵쿖헻룶릩펦헹햽싔맜샭쒣쪽ꆣ웤맜샭쒿뇪뻍쫇쳡룟헻룶릩펦솴솴퓚탅쾢닣ꆢ닺욷닣뫍뷰닣뗄벰쪱ꆢ릫욽ꆢ쿠뛔춸뗄랴펦쏴뷝뛈뫍킭뗷쓜솦,뫋탄쫇붨솢튻룶탅쾢릲쏷뗄킭춬맜샭ꆣ쿭뗄맜샭욽첨,놣횤헽좷뗄탅쾢퓚헽좷뗄쪱볤쓚뒫룃맜샭쒣탍뗄쳘뗣쫇퓚헻룶릩펦솴쓚늿횻폐캨뗝떽헽좷뗄릩펦솴돉풱,늢벰쪱ퟶ돶헽좷뗄뻶닟뫍튻뗄릲쿭탅쾢맜샭욽첨,쯹폐뗄믮뚯뚼퓚헢룶욽첨탐뚯ꆣ늻뷶쳡룟탅쾢맜샭뗄킭춬탔ꆢ폐킧탔뫍벰쪱짏뷸탐,릩펦솴룷룶돉풱펵폐욽뗈뗄탅쾢랢늼좨,늢탔,뮹쳡룟뿍뮧뗄싺틢뛈뫍헻쳥뺭펪킧틦ꆣퟜ횮,릩쟒룹뻝펪퓋맜샭뗄튪쟳쿭폐쿠펦뗄탅쾢믱좡좨ꆣ쯹펦솴킭춬맜샭쫇쿖듺웳튵뺫틦짺닺뗄튪쟳,튲쫇쳡폐돉풱뚼춨맽탅쾢맜샭췸싧살횱뷓뛔뮰,뿉틔뚯첬룟웳튵뺺헹쓜솦,늻뛏펮뗃쫐뎡뫍뿍뮧뗄폐킧춾뺶ꆣ뗘볠쫓쒿잰닺욷짺닺뗄ퟮ탂쟩뿶ꆢ닺짺뗄컊쳢ꆢ틔벰뛔ퟔ벺믮뚯뗄펰쿬,늢ퟷ돶폐샻폚헻룶릩펦솴뗄헽닎뾼컄쿗좷믮뚯ꆣ[1]쓂탷쳎.웳튵탅쾢뮯뗄탂쟷쫆ꆪꆪꆪ킭춬짌컱[J].쟩놨뿆톧,2006,24(3):ꆡ뷡쫸폯[2]췵튫쟲.릩펦솴맜샭[M].놱뺩:믺킵릤튵돶냦짧,2005.믹폚킭춬짌컱뗄릩펦솴킭춬맜샭쫇튻훖틔좫쟲[3]헅들뮪.탂튻듺뗄릩펦솴햽싔:릩펦솴킭춬[J].뚫놱듳톧톧놨,2005,7(6):406-409.쫐뎡뫍뿍뮧탨쟳캪떼쿲,틔쳡룟좫쟲쫐뎡햼폐싊뫍[4]뷰듯죊.췆탐릩펦솴킭춬짌컱쒣쪽[J].탅쾢쾵춳릤돌,2005믱좡ퟮ듳샻죳캪쒿뇪,틔킭춬짌컱ꆢ쿠뮥탅죎뫍쮫펮(3).믺훆캪짌튵퓋ퟷ쒣쪽,틔뫋탄웳튵캪쏋훷뗄웳튵뺺ResearchofSupplyChainManagementPatternbasedonCoordinationCommerceJIANGYu2yan,BIANFu2qiang,WANGXiao2rong(CollegeofManagementScienceandEngineering,AnhuiUniversityofTechnology,MaanshanAnhui243032,China)Abstract::collaborationcommerce;supplychainmanagement;supplychaincoordinationcommercepattern108' 1994-2009 China Academic Journal Electronic Publishing House. All rights reserved.
