훘쟬듳톧톧놨(짧믡뿆톧냦)ꆡꆡꆡꆡꆡꆡ2002쓪뗚8뻭뗚6웚96JOURNALOFCHONGQINGUNIVERSITY(SocialSciencesEdition)웳튵컄뮯폫웳튵랢햹ꋙꆪꆪꆪ뮪캪웳튵컄뮯뗄뺫짱훜컄뗢(헣붭듳톧맜샭톧풺,헣붭몼훝ꆡ310000)햪튪:뮪캪릫쮾캪쪲쎴쎿쓪뚼쓜컼틽살ퟔ쯄쏦냋랽뗄??톧ퟓ?돽쇋쫕죫횮췢,뮹폐쎻폐웤쯻짮닣듎뗄풭틲?놾컄훷튪뷩짜쇋뮪캪릫쮾웳튵컄뮯뗄쯄룶쳘뗣:(1)풶듳뗄ힷ쟳,쟳쪵뗄ퟷ럧;(2)ퟰ훘룶탔ꆢ벯쳥럜뚷;(3)뷡돉샻틦릲춬쳥;(4)뻶늻죃샗럦ꆢ붹풣슻돔뿷ꆣ맘볼듊:뮪캪;웳튵컄뮯;웳튵맜샭훐춼럖샠뫅:F06115ꆡꆡ컄쿗뇪쪶싫:Aꆡꆡꆡ컄헂뇠뫅:100825831(2002)0620096202Corporate-cultareandCorporationDevelopmentꆪꆪꆪtheSpiritofHuaweiCorporate-cultareZHOUWen-dian(TheManagementCollege,ZhejiangUniversity,HangZhou,Zhejiang,China)Abstract: 1994-2010 China Academic Journal Electronic Publishing House. All rights reserved.
훜컄뗢ꆡ웳튵컄뮯폫웳튵랢햹97솢퇏쏜뗄ꆢ폐룟뛈믮솦뗄ퟩ횯,탎돉폐룟뛈쓽뻛솦뫍볡쪵웳튵펦룃퓚ퟩ횯짏,쳘뇰쫇뿆퇐뫍펪쿺ퟩ룟뛈컄쏷뗄웳튵컄뮯ꆣ웳튵뗄짺쏼훜웚쫇평웳튵뗄횯짏닉좡췅뛓랽쪽퓋ퟷ;퓚릤ퟷ첬뛈뾼움짏잿뗷벯쓚늿쳘헷뻶뚨뗄ꆣ죧맻웳튵횻싴닺욷,뛸닺욷폖쫜쳥럜뚷ꆢ럮쿗뺫짱;퓚릤뫍붱뷰럖엤짏쪵탐쓜솦훷폐짺쏼훜웚뗄헢튻뿍맛맦싉훆풼,틲뛸늻쓜쳓췑?틥릤훆,잿뗷쓜솦뫍벨킧;퓚횪쪶닺좨짏,튪놣뮤헛뗄뛲퓋,쯼쏇힢뚨쫇뛌쏼뗄ꆣ쇭튻훖웳튵쫇볈싴룶죋뗄뒴퓬랢쏷;퓚막좨럖엤짏잿뗷룶죋뗄쓜솦뫍닺욷폖싴컄뮯,틲캪컄뮯뗄짺짺늻쾢떼훂닺욷뗄늻잱솦ꆣ뛏쇸낵뮨쏷,쯹틔쯼쏇힢뚨쫇뎤쏼뗄ꆣ뛸쟒,컄뮯쿊죽ꆢ뷡돉샻틦릲춬쳥쏷뗄쏱ퟥ쳘헷쓜룸튻룶웳튵듸살돖탸췆뚯솦,웳튵웳튵쫇튻훖릦샻ퟩ횯,떫캪쮭쒱샻틦뗄컊쳢뇘컄뮯뇘탫쫇쓜쳥쿖튻룶쏱ퟥ풶듳ힷ쟳뗄컄뮯ꆣ탫뷢뻶,럱퓲웳튵늻뿉쓜믡폐뎤풶랢햹ꆣ웳튵펦룃틔뮪캪릫쮾뗄풶듳ힷ쟳캪샽훷튪뇭쿖퓚죽랽럮탐샻틦릲춬쳥풭퓲,쪹맋뿍ꆢ풱릤폫뫏ퟷ헟뚼싺쏦:(1)쪵쿖맋뿍뗄쏎쿫,돉캪쫀뷧벶쇬쿈웳튵ꆣ(2)틢,헢샯뫏ퟷ헟뗄몬틥쫇맣랺뗄,쫇폫릫쮾샻몦쿠맘퓚뾪럅뫏ퟷ뗄믹뒡짏뛀솢ퟔ훷뫍뒴퓬탔뗘랢햹쫀뷧뗄릩펦짌ꆢ췢킭뎧볒ꆢ퇐뺿믺릹ꆢ뷰죚믺릹ꆢ죋닅엠퇸쇬쿈뗄뫋탄벼쫵뫍닺욷ꆣ(3)틔닺튵놨맺ꆢ헱탋쏱ퟥ믺릹ꆢ룷샠쎽뷩뫍쎽쳥ꆢ헾뢮믺릹ꆢ짧쟸믺릹,짵훁쒿춨톶릤튵캪벺죎ꆣ잰뗄튻킩뺺헹뛔쫖뚼쫇릫쮾뗄뫏ퟷ헟ꆣ잿듳뗄맺볒쫇잿듳웳튵뗄컖췁,웳튵뇘탫틀뾿뮪캪릫쮾헽쫇틀뾿샻틦릲춬쳥뫍샻틦쟽뚯믺맺볒ퟷ캪뫳뛜ꆣ쇭튻랽쏦,맺볒쎻폐잿듳뗄ꆢ퓚맺볊훆,늻뛏뗘벤믮쇋헻룶ퟩ횯ꆣ짏쇬쿈뗄웳튵좺,뺭볃뻍쎻폐믹뒡,듓뛸헾훎짏뻍쎻쯄ꆢ릫욽뺺헹,뫏샭럖엤폐뗘캻ꆣ죎뫎튻룶잿듳뗄웳튵,늻맜웤쯹폐훆탔훊,뮪캪릫쮾뗄볛횵움볛쳥쾵뫍볛횵럖엤훆뛈쫇뮪뚼쫇맺볒뺭볃쪵솦뗄뒴퓬헟,뚼쫇맺볒퓶잿ퟛ뫏맺캪횮쯹틔돉릦뗄맘볼,쫇뮪캪릫쮾맜샭훐ퟮ뻟쳘뗣솦뗄풴좪ꆣ웳튵튪퓚뺭펪믮뚯훐뒦뒦뇭쿖돶낮ퟦ횮뒦ꆣ뮪캪놾ퟅ쪵쫂쟳쫇뗄풭퓲,듓ퟔ짭뗄쪵볹훐맺ꆢ낮죋쏱ꆢ낮쫂튵ꆢ낮짺믮뗄볛횵맛쓮ꆣ죏쪶떽:횪쪶ꆢ웳튵볒뗄맜샭뫍럧쿕폫샍뚯릲춬뒴퓬낮ퟦ맺늻쫇뿕뚴뗄뿚뫅,튪돉뎤캪쫀뷧벶릫쮾,쇋릫쮾뗄좫늿볛횵,릫쮾쫇폃뮯캪놾뗄랽쪽쪹횻쓜뛀솢ퟔ훷ꆢퟔ솦룼짺뗘랢햹쇬쿈뗄뫋탄벼쫵쳥샍뚯ꆢ횪쪶ꆢ웳튵볒뗄맜샭뫍럧쿕뗄믽샛릱쿗뗃떽뫏쾵뫍닺욷쾵쇐ꆣ뛸헢훖뎤웚볨뿠럜뚷뗄뺫짱솦솿횻샭뗄쳥쿖뫍놨뎥ꆣ횰릤횻튪캪웳튵ퟶ돶쇋뎤웚릱폐살ퟔ낮ퟦ맺ꆢ낮죋쏱ꆣ뮪캪릫쮾뗄웳튵볒뫍풱릤쿗,쯻뗄놾뻍폐믽샛;쇭튻랽쏦,늻떫뒴튵헟뗄쫇폐톪폐죢뗄랲죋,쯻쏇볈낮ퟦ맺ꆢ낮죋쏱,폖낮쫂놾폐믽샛,탂볓죫헟횻튪캪웳튵ퟶ돶쳘쫢릱쿗,쯻쏇튵ꆢ낮짺믮ꆢ낮ퟔ벺뫍볒죋ꆣ헢퇹,뻍냑풶듳뗄ힷ쟳뗄샻틦튲춨맽뮯캪놾뗄랽쪽뗃떽쇋쳥쿖뫍놨폫풱릤뗄쟐짭샻틦폐믺뗘뷡뫏,냑ꆰ퓬쫆폫ퟶ쪵ꆱ뷴뎥,쪹샍뚯ꆢ횪쪶ꆢ맜샭돉캪튻쳥,쪹럖엤룼볓뫏샭ꆣ쏜뗘뷡뫏ꆣ뮪캪릫쮾듓틔쿂쯄룶랽쏦솦춼쪹볛횵럖엤훆뛈뛾ꆢퟰ훘룶탔,벯쳥럜뚷뺡솿뫏샭:(1)ퟱ톭볛횵맦싉,내췢늿죋닅쫐뎡뗄뺺볡쪵웳튵늻룣얼쿱돧냝,늻췆돧룶죋훷틥,잿뗷헹맦싉뻶뚨릫쮾뗄볛횵럖엤헾닟ꆣ(2)틽죫쓚늿릫벯쳥럜뚷,튲룸룶죋틔돤럖랢믓닅쓜뗄욽첨ꆣ룟벼욽뺺헹믺훆,좷놣믺믡뻹뗈,뛸퓚럖엤짏돤럖삭뾪닮쫵웳튵뗄짺쏼솦퓚폚뒴탂,뛸춻웆탔뗄뒴탂뫍뒴퓬뻠ꆣ(3)쫷솢릲춬뗄볛횵맛,쪹풱릤죏춬릫쮾뗄볛횵솦쪵훊짏쫇튻훖룶탔탐캪ꆣ헢뻍쫇튪쟳ퟰ훘죋닅ꆢ움볛뇪ힼꆣ(4)틔릫쮾뗄돉뻍뫍풱릤뗄릱쿗ퟷ캪뫢ퟰ훘횪쪶ꆢퟰ훘룶탔ꆣ떫룟벼쫵웳튵폖튪쟳룟뛈뗄솿볛횵럖엤뫏샭탔뗄ퟮ훕뇪ힼꆣ췅뷡뫏ퟷ,뷱쳬뗄쪱듺틑뺭늻쫇낮뗏짺뗄쪱듺,벼쫵퓚뛔듽놨돪뗄첬뛈짏,뮪캪죋뗄뒫춳쫇늻듲쳽뗄뢴퓓탔ꆢ닺욷뗄뢴퓓탔,뇘탫틀뾿췅뛓킭ퟷ닅쓜릥뇰죋뗄놨돪쫇뛠짙,늻튪폫뇰죋뇈,쿫튪뗃떽룟믘뿋ꆣ놨,냑힢틢솦벯훐퓚룣뫃ퟔ벺뗄릤ퟷ짏,죧맻뻵뗃늻뮪캪릫쮾쫇틔룟벼쫵캪웰뗣,ퟅ퇛폚듳쫐뎡ꆢ듳릫욽,늻쓖늻뎳ꆢ뫃뫏뫃즢,떽췢떥캻헛쳚튻뛎,뻵뗃쾵춳ꆢ듳뷡릹뗄룟뿆벼웳튵ꆣ쯼탨튪쯹폐뗄풱릤뇘뮹쫇뮪캪뫃,퓙믘살,뮶펭!듓헢뗣짏살뾴뮪캪릫쮾탫볡돖뫏ퟷ,ퟟ벯쳥럜뚷횮슷ꆣ튻룶쎻폐ퟣ릻튵뗄컄뮯,쯽쫇튻훖쪵쫂쟳쫇뗄컄뮯,쫇튻훖붨솢퓚ퟰ쓜솦뗄죋뿧늻뷸뮪캪뗄듳쏅,떫죜늻뷸뮪캪컄뮯,튲훘볛횵맦싉뫍ퟔ좻맦싉믹뒡짏뗄컄뮯,쫇튻훖뺫짱뗈폚즥쪧쇋퓚뮪캪랢햹뗄믺믡ꆣ컄쏷폫컯훊컄쏷뮥쿠뷡뫏ꆢ뮥쿠듙뷸뗄컄뮯ꆣ' 1994-2010 China Academic Journal Electronic Publishing House. All rights reserved.
